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Hi, I’m Stephanie.

Dutch by birth, living in Spain since 2015, and a marketer from day one. I help course creators turn good courses into businesses that sell.

Marketing graduate, AmsterdamIn marketing since 2015Based in Spain
Stephanie Steggehuis
Since 2015In marketing, from global brands to startups
Stephanie Steggehuis working on her laptop

Good products deserve to sell.

Marketing has been my thing from day one. Not the noise or the tricks, but the moment a message finally clicks and the right people start saying yes.

Why course creators

Working with big brands taught me how strong marketing works: a clear position, consistent communication and every decision backed by data. It also showed me a gap.

Big brands have whole teams behind every launch.Most course creators do it alone.

They put years of expertise into a course that genuinely helps people, then launch it without a plan, a funnel or anyone to think with. That is the gap I wanted to close.

How I think about marketing

My NLP training shapes everything I do. People don’t buy a course because of a feature list. They buy when they feel understood, trust the person behind it and can picture the result. Good marketing makes that decision easy.

What I want for you

A course business that sells without you shouting louder or posting more. Clear messaging, a site that converts and a launch plan you actually believe in. That is what I’ve helped 350+ course creators build, and it still excites me every time.

Ten years of marketing, one clear focus.

  1. Amsterdam

    Marketing degree

    Studied marketing at the University of Applied Sciences in Amsterdam.

  2. 2015

    Moving to Spain

    Packed up for Madrid and started in corporate marketing.

  3. Madrid

    Big-brand marketing

    The eBay office and campaigns for Live Nation, Mojo Concerts and Novagraaf.

  4. 2020

    Just Know How

    Started my own business, helping course creators market and launch.

  5. 2025

    stephanieHQ

    A new name with the same focus: helping course creators sell.

  6. Today

    Murcia, Spain

    Fully online, three languages and clients around the world.

What I believe about marketing.

Strategy before tactics.

Posting more, spending more or adding another tool rarely fixes anything. A clear plan does. I always start there.

Honest, even when it’s uncomfortable.

If something won’t work, I tell you straight. It saves you time, money and false hope.

Built around your customer.

Not around what you think is best. What your customers want, need and ask for leads every decision we make.

Use AI, stay personal.

I use AI to work smarter. Your marketing still sounds like you and your business, never like a machine.

Trained, certified and trusted by the platforms you use.

Official recognition from the course and marketing platforms my clients build on, backed by a marketing degree and over ten years in the field.

  1. 01
    Official expert

    Kajabi Expert

    Listed in Kajabi’s official expert directory for course sites, funnels and launches.

  2. 02
    Expert

    Learnworlds Expert

    Recognized by Learnworlds for building and launching online academies.

  3. 03
    Official expert

    Kit Expert

    Recognized by Kit, formerly ConvertKit, for email marketing and automations.

  4. 04
    Partner

    Webflow Partner

    Recognized by Webflow as a partner for website design and builds.

Training and experience

Marketing graduate

University of Applied Sciences, Amsterdam.

Growth Marketer

Funnels, testing and data for growth you can measure.

Certified NLP Coach

Trained in how people think, decide and buy.

Top 1% on Contra

Among the top 1% of creatives on the Contra platform.

Corporate marketing

The eBay office and campaigns for Live Nation, Mojo Concerts and Novagraaf.

10+ years in marketing

In marketing since 2015 and running my own business since 2020.

A few things about me.

Stephanie working from Spain

I love to travel

New places are how I recharge, and one of the perks of working fully online.

Three languages

I work in English, Dutch and Spanish, with clients around the world.

Stephanie meeting Goofy at Disney

A big Disney fan

So big that my dogs are called Mickey, Goofy and Baloo.

No rainy days, please

A former colleague said it best. Spain suits me.

Founder of

ISHLY

A lifestyle, media and education brand for people living with invisible chronic illness, built around the messy in-between. Not here for the illness. Here for the life around it.

Visit ISHLY

What clients notice.

I think with you.

“She is really good, thinks with you, is pragmatic and results-oriented.”
Olivier, Masterjecijfers

I tell you straight.

“Another thing I loved about working with Stephanie is her directness and her honesty.”
Richard Paterson, Think Less Grow Rich

I deliver.

“She was very professional, clearly communicated her expectations along the way and delivered everything on time.”
Kimberly Cort

Free course launch checklist

Are you really ready to launch?

Check your offer, sales page, tech and launch plan before you open the cart. With ready-to-use AI prompts for every step.

  • Offer
  • Sales page
  • Tech
  • Launch plan
  • + AI prompts

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