Hi, I’m Stephanie.

My story

Good products deserve to sell.

I studied marketing at the University of Applied Sciences in Amsterdam. In 2015 I moved to Spain. Ten years in Madrid, and now near Murcia.

In Spain I worked in corporate marketing, including at the eBay office, and on campaigns for brands like Live Nation, Mojo Concerts and Novagraaf. That is where I learned how strong brands think: a clear position, consistent communication and everything measured.

My own business since 2020

In 2020 I started my own business, today called stephanieHQ. Most of my work has been with online course creators and influencers who want to market themselves better and launch their own online course. Since then I have helped 350+ course creators, been part of 100+ launches and seen clients go from scratch to over $300K a year. Along the way I became an Official Kajabi Expert, an Official Kit Expert and a Webflow Partner.

CMO of an Amsterdam SaaS company, from Spain

Part of that journey was my role as CMO of Compleye.io, a SaaS company based in Amsterdam. I did it fully online, from my home in Spain. There was no marketing at all. For most of three and a half years I built it myself: the brand, the communication style, the content and the traffic. Later I grew a team of five. Within six months, monthly revenue went from 3k to 25k.

“Founders don’t need more tactics. They need someone who owns the plan.”

That is what those years taught me, and it is exactly what I bring to every company I work with as a fractional CMO.

Two worlds I know well

The online course world and the SaaS world both feel like home to me. Different markets, the same marketing that sells. Today I run stephanieHQ entirely online, with clients wherever they are.