Book Free Call ➜

Turn your course into a business that sells.

I’m a course launch strategist. I help you create a clear plan, strengthen your offer, and make sure your sales pages, emails, and tech work together to turn your launch into sales, no matter which platform you use.

Stephanie Steggehuis, course launch strategist
OfficialKajabi Expert
OfficialKit Expert
OfficialWebflow Partner
OfficialLearnworlds Partner

Real numbers from real launches.

350+Course creators helped since 2020
100+Course launches supported
$4M+Total revenue my clients made with their courses
$300K+A year for clients who started from scratch

A great course is only half the work. The other half is getting it in front of the people who need it.

When we work together you will walk away with:

You know who your course is for.

A clear audience and a clear promise, so the right people recognise themselves straight away.

People get it in seconds.

Messaging that explains your course transformation in the words your audience actually uses.

The right leads keep coming.

A plan to grow your audience, with a freebie that attracts people who are ready to learn from you.

Interest turns into students.

A funnel that takes people from their first click to enrolling, step by step.

You launch with confidence.

You know what happens before, during and after your launch, and what to do each week.

You can keep doing it.

Marketing you understand well enough to keep using, long after we finish working together.

My Packages

Whatever stage you’re at, I help you turn your course into sales.

Whether you’ve built everything yourself, used AI, hired someone to help, or you’re starting from scratch, I can help you figure out what works, what needs improving, and what to do next.

Because a successful course launch takes more than beautiful pages and working tech. It takes a clear strategy, strong messaging, an offer people actually want, and an experienced eye to bring it all together.

Explore my packages below to see how I can help you launch, market, and sell your online course.

Swipe to explore.

Launch Audit

Find out why your launch isn’t selling.

Best for: your launch is live, but sales aren’t coming in

You have built your launch with AI or on your own, but sales aren’t coming in? I review it the way your buyers see it and tell you what to fix first.

€450

Prefer another currency? That’s possible.

  • A full review of your sales page, thank-you page and up to 5 sales emails
  • An honest check of your offer: is it clear and worth buying?
  • A recorded 60-minute call to go through everything together
  • A written list of the changes that will make the biggest difference
  • My AI prompts, so your next pages are built with a clear marketing focus
See what else is included
  • The full audit fee credited toward any package you book next

Expert Call

Expert eyes on your launch in one session.

Best for: specific questions you want answered fast

A 90-minute 1:1 Q&A session. Bring your launch, marketing or tech questions and leave with clear next steps.

  • Answers on your course platform, email setup and automations
  • Tech help for your platform (Kit and Kajabi only)
  • Practical ideas to improve your sales page, emails or offer
  • Advice on launch decisions and marketing strategy
  • A recording of the call to revisit anytime
See what else is included
  • More clarity, practical advice and a clear idea of what to do next

Want a full review instead? Choose the Launch Audit.

€250

Prefer another currency? That’s possible.

Launch Fix

Turn your launch into one that sells.

Best for: pages and emails that exist but don’t convert

Your sales page and emails are live but not converting. In two weeks, I keep what works, fix what doesn’t and get your launch ready to sell.

  • A stronger sales page, in copy and design, built to convert
  • A rewritten sales email sequence (up to 7 emails) that gives people a reason to buy now
  • A thank-you page that welcomes your new buyers
  • 2 welcome emails to get your students off to a great start
  • A 60-minute strategy call to agree on what we change and why
See what else is included
  • 2 review rounds, so the final version feels right
  • Unlimited Slack Q&A support for 2 weeks
  • My AI prompts for future pages and emails, with my marketing expertise built in

From €1,997

Prefer another currency? That’s possible.

Launch Accelerator Coaching Program

Build your launch with expert coaching.

Best for: you want to build it yourself, with expert coaching

12 weeks of coaching and hands-on help. I guide your strategy and marketing and get hands-on with your funnel, so you’re never figuring it out alone.

  • 6 private 60-minute strategy/coaching calls over 12 weeks
  • Custom marketing and launch strategy: positioning, pricing, audience growth and lead generation
  • Messaging and copywriting support to communicate your offer clearly
  • Sales funnel design and setup: opt-in page, sales page, thank-you page and essential automations
  • Unlimited Slack Q&A support for 12 weeks
See what else is included
  • Email and content marketing strategy to attract leads, build trust and drive sales
  • A complete launch plan and timeline, including Meta Ads strategy if relevant
  • Hands-on guidance and accountability throughout the 12 weeks
  • A private coaching portal with all resources, deliverables and call recordings

From €4,500

Prefer another currency? That’s possible.

Complete Launch

Your whole launch, done for you.

Best for: you want everything built for you, start to finish

No coaching, just fully done for you. From strategy and website to sales pages, emails and automations, I get your course ready to sell.

  • Custom 6-week launch strategy: offer, positioning, audience, social media and a week-by-week launch plan
  • Website design and build: up to 4 custom pages, including content and messaging guidance
  • A sales page written and designed to turn interest into sales
  • Lead generation funnel: opt-in, webinar or workshop registration and thank-you pages
  • Email sequences: welcome, nurture, sales and student onboarding
See what else is included
  • Complete tech setup: checkout, automations, tagging, integrations and testing
  • A private 60-minute strategy call to align your goals and launch direction
  • Unlimited Slack Q&A support for 4 weeks
  • 2 review rounds to refine and finalize your launch setup

I use AI where it saves time, with the strategy, messaging and key decisions in expert hands. Prefer no AI? That’s completely fine.

From €4,500

Prefer another currency? That’s possible.

Don’t see exactly what you need?

I also offer custom packages tailored to your business.
Just tell me what you’re looking for, and we’ll find the right approach.

Ask about a custom package

Reviews and work from stephanieHQ.

Book a free call
Stephanie Steggehuis, course launch strategist

Hi, I’m Stephanie. I help course creators sell what they’ve built.

Since 2020, I’ve been helping course creators market and launch their online courses. With 100+ launches behind me, I know what works, what doesn’t, and where to focus first.

I stay on top of how the market is changing, from the growth of AI to the way people discover and buy online courses. I understand both marketing and tech, so your strategy and platform work together. And you’ll always get honest advice about what makes sense for your business and what will actually move it forward.

Wondering how I stack up?

Get an unfiltered review of stephanieHQ from your favourite AI.

Smarter Marketing. Real Human Expertise.

Great marketing starts with the right strategy, not the tools you use.

I believe AI can make running your course business a lot easier. It saves time, speeds up content creation, and helps you work smarter. But it doesn’t replace marketing experience, understanding your audience, or knowing what actually drives sales.

Where AI Helps

  • Create emails, sales copy, and content faster
  • Generate ideas and plan marketing campaigns
  • Automate repetitive tasks and save time
  • Make everyday marketing easier to manage
  • Turn one piece of content into posts, emails, and more

Where My Expertise Comes In

  • Build a clear strategy around your audience, offer, and goals
  • Create messaging and sales funnels designed to convert
  • Help you choose and train AI tools on your business, knowledge, and brand voice
  • Review and improve content so it sounds like you
  • Bring insights from 100+ course launches into your marketing decisions

Do I Recommend Using AI?

Absolutely, when it makes sense for your business.

The secret is teaching AI about your business so it becomes a useful partner rather than a tool producing generic content. And no matter how good AI gets, I believe the final decisions and human touch should always stay with you.

Prefer not to use AI? No problem. I can build your strategy, write your copy, and set up your marketing without it.

The goal isn’t to use more AI. It’s to build better marketing, save time, and grow your business.

How the packages work.

Clear expectations from the start, so you know what you get and what your part is.

Which package is right for me?

Not sure if your launch needs a few fixes or a full rebuild? Start with the Launch Audit. You get a clear list of what to fix first, and your audit fee is credited toward any package you book next. Want to talk it through first? Book a free call and we’ll find the right fit together.

Does the Launch Audit fee count toward a package?

Yes. The full audit fee is credited toward any package you book next, so the audit is never money spent twice. It simply becomes the first step of your launch.

I built my sales page and emails with AI. Is that a problem?

Not at all. AI gives you a fast, solid start. I look at what it can’t judge: whether your offer is clear, whether your audience is ready to buy, and whether your emails give people a reason to act now. I keep what works and fix what doesn’t. You also get my AI prompts, so your next launch starts stronger.

Is this done for you or done with you?

Both, depending on the package. With Launch Fix and Complete Launch, I do the work for you. The Launch Accelerator Coaching Program is done with you: 12 weeks of coaching, strategy and hands-on help, so you build your launch with an expert by your side.

How do I reach you during the project?

Every package except the Launch Audit and Expert Call comes with your own private Slack channel. You can reach me there for questions, feedback and quick decisions for the whole project, so you never have to wait for the next call.

Why do some prices say “from”?

Every launch is a little different. The starting price covers what’s listed in the package. If you need more, such as extra pages or emails, you get a clear quote before we start, so there are no surprises.

Can you guarantee results?

No, and I won’t pretend otherwise. Good marketing creates demand and makes it much easier to sell your course, but results also depend on your offer, audience, market, consistency and starting point. I will always tell you honestly what I think is realistic.

Free course launch checklist

Are you really ready to launch your course?

Check your offer, sales page, tech and launch plan before you open the cart. With ready-to-use AI prompts for every step.

  • Offer
  • Sales page
  • Tech
  • Launch plan
  • + AI prompts

Get the checklist

Sent straight to your inbox.